Sebi is regulating influencers. What if they’re also mutual fund distributors?

Sebi is regulating influencers. What if they’re also mutual fund distributors?

Mutual fund distributors, registered with the Association of Mutual Funds in India (Amfi), traditionally earned commissions through direct client interactions. However, influencers are now increasingly tapping into their extensive online followings to generate leads, merging finance with social media savvy. While some rely solely on mutual fund distribution, others diversify with paid partnerships and online … Read more

AMFI allows distributors to earn trail commission on switched AUM

AMFI allows distributors to earn trail commission on switched AUM

In a best-practices circular released on Tuesday, the Association of Mutual Funds in (AMFI) India said distributors can now earn trail commission on assets under management (AUM) switched to them by investors. Previously, AMCs withheld this commission to discourage unhealthy competition among distributors. However, the industry body has stipulated a cooling-off period of six months. … Read more