Generative AI video: Excitement tempered with scepticism

Generative AI video: Excitement tempered with scepticism

Both claim to generate cinematic-grade video clips with just a few words of text. This has sparked debate around AI’s impact on the intrinsically artistic filmmaking and advertising industries. Yet, their potentially magical abilities appear to be drawing a lukewarm early reaction at best. Three content creators, as well as three filmmaking and advertising veterans … Read more

India well positioned to leap ahead of developed worlds with AI: Sundar Pichai

India well positioned to leap ahead of developed worlds with AI: Sundar Pichai

“For India and other emerging countries, technology shifts are opportunities to catch up or leap ahead,” Pichai said.  India was unlikely to match developed countries in personal computing penetration, but in mobile adoption, more people gained access than in previous generations, Pichai elaborated.  Many people skipped landlines and went straight to cellular phones. With each … Read more

OpenAI joins AI content alliance as Election Commission warns of deepfakes

OpenAI joins AI content alliance as Election Commission warns of deepfakes

This marks OpenAI’s second global collaboration amid mounting concerns about AI’s increasing influence on various content forms, especially during, and in the run up to, the elections in major economies such as India and the US. OpenAI’s decision to join C2PA comes a day after the Election Commission of India issued a notice to political … Read more

‘India playing a key role in AI development, adoption’

‘India playing a key role in AI development, adoption’

“AI itself is at an early stage right now, so more sophisticated and efficient use cases of AI will mature over time. But, India is playing a vital role in the development of AI around the world, and development of Indian AI platforms will be key to the growth of this market,” Chandok said. The … Read more

Generative AI is a marvel. Is it also built on theft?

Generative AI is a marvel. Is it also built on theft?

Generative artificial intelligence (AI) has caused a creative explosion of new writing, music, images and video. The internet is alive with AI-made content, while markets fizz with AI-inspired investment. OpenAI, which makes perhaps the most advanced generative-AI models, is valued at nearly $90bn; Microsoft, its partner, has become the world’s most valuable company, with a … Read more

India takes the local track in its AI race

India takes the local track in its AI race

AI’s integration into the enterprise sector in India has matured significantly, becoming a cornerstone for businesses seeking to enhance product efficiency, streamline supply chains, and reduce time-to-market. Recent research underscores the growing adoption of AI within the Indian enterprise landscape. A study conducted by Morning Consult, commissioned by IBM, found that approximately 59% of enterprise-scale … Read more

Regulators are forcing big tech to rethink its AI strategy

Regulators are forcing big tech to rethink its AI strategy

Trustbusters have big tech in their sights. On March 25th the European Commission opened a probe into Apple, Alphabet (Google’s parent company) and Meta (which is Facebook’s). Regulators in Brussels think the measures which the American technology behemoths have put in place to comply with the Digital Markets Act, a sweeping new law meant to … Read more

What is prompt-engineering for artificial intelligence?

What is prompt-engineering for artificial intelligence?

TRADITIONAL SOFTWARE responds predictably to instructions. “Generative” artificial-intelligence (AI) models, such as that used by ChatGPT, are different: they respond to requests written in everyday language, and can produce surprising results. On the face of it, writing effective prompts for AI is much simpler than, for example, mastering a programming language. But as AI models … Read more

India’s AI leap: bridging the gap

India’s AI leap: bridging the gap

The Cabinet meeting of 7 March, chaired by the PM, which approved the comprehensive national-level IndiaAI mission with a budget outlay of ₹10,371 crore, should allay the fears. The money allocated to help build the all-critical GPU infrastructure through a public-private partnership model addresses the infrastructure gap that many feared would hold back India’s AI … Read more

We can’t help but be excited by generative AI: Apple’s Greg Joswiak

We can’t help but be excited by generative AI: Apple's Greg Joswiak

“One of the things we see constantly indicative of this generation is (that) they are always trying to make the world better,” says Joswiak, who was in India last month. “Each of them had a purpose that was bigger in scope than just making something that was entertaining or beautiful… I feel this incredible sense … Read more